Retailers jacked up prices and squeezed consumers. They might have just blinked

Retailers jacked up prices and squeezed consumers. They might have just blinked

Retailers Drop Prices Amidst Consumer Spending Concerns

Retailers Drop Prices Amidst Consumer Spending Concerns

Retailers are feeling jittery. Consumers aren’t shopping like they used to. In a game of chicken between stores and shoppers, it’s the stores that appear to be yielding first, by dropping prices on thousands of products.

The markdowns come as inflation has pushed prices higher for the past two years, squeezing Americans and forcing them to choose between wants and needs.

That’s a problem not just for individual shoppers or even big retail chains but for the whole American economy, of which about two-thirds comes from consumer spending.

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