Mercedes-Benz

Mercedes-Benz

Mercedes-Benz

Mercedes-Benz

Mercedes-Benz (German pronunciation: [mɛʁˌtseːdəs ˈbɛnts, -dɛs -]) is a German luxury and commercial vehicle automotive brand established in 1926. Mercedes-Benz AG (a Mercedes-Benz Group subsidiary established in 2019) is headquartered in Stuttgart, Baden-Württemberg, Germany. Mercedes-Benz AG produces consumer luxury vehicles and light commercial vehicles badged as Mercedes-Benz. From November 2019 onwards, Mercedes-Benz-badged heavy commercial vehicles (trucks and buses) are managed by Daimler Truck, a former part of the Mercedes-Benz Group turned into an independent company in late 2021. In 2018, Mercedes-Benz was the largest brand of premium vehicles in the world, having sold 2.31 million passenger cars.

History

Karl Benz made the 1886 Benz Patent Motorwagen, which is widely regarded as the first automobile. Mercedes-Benz traces its origins to Karl Benz's first internal combustion engine in a car, seen in the Benz Patent Motorwagen – financed by Bertha Benz's dowry and patented in January 1886 – and Gottlieb Daimler and their engineer Wilhelm Maybach's conversion of a stagecoach, with the addition of a petrol engine, introduced later that year. The Mercedes automobile was first marketed in 1901 by Daimler Motoren Gesellschaft (DMG).

Emil Jellinek, known after 1903 as Emil Jellinek-Mercedes (6 April 1853 – 21 January 1918), was an automobile entrepreneur of the Daimler Motoren Gesellschaft (DMG), responsible in 1900 for commissioning the first modern automobile, the Mercedes 35hp. Jellinek created the Mercedes trademark in 1902, naming it in honor of his daughter, Mercédès Jellinek.

Early life

Jellinek was born in Leipzig, Germany, the son of Adolf Jellinek (sometimes known as Aaron Jellinek). His father was a well-known Czech-Hungarian rabbi and intellectual in the Jewish communities of Leipzig and Vienna. Jellinek's mother, Rosalie Bettelheim (born 1832 in Budapest, died 1892 in Baden bei Wien), was an active rebbitzen. He had two brothers, both of whom achieved fame: Max Hermann Jellinek, as a linguist, and Georg Jellinek, as an international law teacher. His sisters were Charlotte and Pauline.

The family moved, shortly after Jellinek's birth, to Vienna. He found paying attention to school work difficult and dropped out of several schools, including Sonderhausen. His parents were displeased with his performance, while Jellinek began to indulge in practical jokes. In 1870, when he was 17, his parents found him a job as a clerk in a Moravian railway company, Rot-Koestelec North-Western. Jellinek worked two years before being fired by management, upon discovery that he had been organising train races late at night.

Subsidiaries and alliances

As of the Daimler AG company split, the Mercedes-Benz Cars division now handled the Mercedes-Benz- and the Smart-branded cars' production.

  • Mercedes-AMG: Became a majority-owned division of Mercedes-Benz in 1999.
  • Mercedes-Maybach: Daimler's ultraluxury Maybach brand was under the Mercedes-Benz Cars division until December 2012, when production was stopped due to decreased sales.
  • China: Daimler partnered with BYD Auto to make and sell a battery-electric car called Denza in China. In 2016, Daimler announced plans to sell Mercedes-Benz-badged fully electric battery cars in China. Beijing Benz is a joint venture with the BAIC Group to produce the Mercedes-Benz branded cars in China.
  • Vietnam: Established in 1995, Mercedes-Benz Vietnam is a joint venture between Saigon Mechanical Engineering Corporation (SAMCO) and Daimler AG. Daimler AG assembles various Mercedes-Benz models from CKD kits at its factory in Ho Chi Minh City.

Production

Factories:

  • Germany: Mercedes-Benz vehicles are manufactured.
  • China: Beijing Benz manufactures various Mercedes-Benz models for the mainland China market.
  • United States: Mercedes-Benz U.S. International production facility near Tuscaloosa, Alabama, builds the GLE-Class Sport Utility, the full-sized GL-Class Luxury Sport Utility, and the Mercedes-Benz C-Class vehicles.
  • Vietnam: Assembly of E-Class, C-Class, S-Class, GLK-Class, and Sprinter models.

Quality rankings

Mercedes-Benz normally has a strong reputation for quality and durability. Some objective measures looking at passenger vehicles, such as J. D. Power surveys, demonstrated a downturn in reputation in these criteria in the late 1990s and early 2000s.

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